Marketing Coordinator

Job Description

Battledore Badminton Club Job Title: Marketing Coordinator Job Location: Woodbridge, ON L4H 3N6 Wage: 37.50 hourly Hours: 30 to 32 hours per week Employment Terms: Permanent employment, Full time Job Start Date: Starts as soon as possible Vacancy: 1 Job Requirements: Languages: English Education: College/CEGEP Experience: Will train On site Work must be completed at the physical location. There is no option to work remotely. Work Setting: Various locations Responsibilities: Tasks: Evaluate the features of training programs, memberships, equipment rentals, private coaching, and merchandise to identify core marketing and advertising priorities that resonate with badminton enthusiasts and the broader community. Research and analyze target demographicssuch as youth athletes, recreational players, competitive teams, and familiesto tailor promotional strategies and communication channels effectively. Advise management on promotional opportunities, including seasonal campaigns, tournament sponsorships, and community outreach, based on member trends and local market dynamics. Develop and implement online marketing strategies including social media campaigns, email newsletters, Google Ads, and influencer collaborations to increase visibility and engagement. Plan, launch, and manage promotional campaigns to highlight training programs, club events, membership drives, and special offersensuring alignment with brand identity and club objectives. Monitor and analyze key performance indicators such as website traffic, inquiries, event registrations, and conversion rates to evaluate campaign effectiveness and optimize future strategies. Oversee daily activity across the clubs social media platformscreating engaging content (photos, videos, stories), responding to messages, and fostering a vibrant online badminton community. Monitor online reviews, collect member testimonials, and address client feedback promptly to maintain a positive brand image and enhance member satisfaction. Build and maintain relationships with local schools, sports associations, and community organizations to strengthen visibility and participation in club activities. Draft and distribute press releases, newsletters, and website updates showcasing programs, tournaments, achievements, and club milestones. Organize and promote badminton tournaments, open houses, skills workshops, and community programs to boost participation and brand awareness. Liaise with local media outlets for interviews and event coverage. Coordinate sponsorship and partnership opportunities with sports brands, schools, and community partners. Conduct member surveys and collect feedback to inform program improvements and guide marketing strategies. Support the preparation of promotional visuals, presentations, and digital content that reflect the clubs branding and values. Work closely with coaching staff and club management to ensure consistent messaging and seamless delivery of promotional initiatives. Conduct post-campaign evaluations to assess results, identify opportunities for growth, and provide recommendations for future initiatives. Manage sponsorship agreements, partnership contracts, and promotional collaborations that enhance the clubs profile and mutual benefits. Employment groups: This employer promotes equal employment opportunities for all job applicants, including those self-identifying as a member of these groups: Support for Persons with Disabilities: Provides awareness training to employees to create a welcoming work environment for persons with disabilities Support for Newcomers and Refugees: Provide diversity and cross-cultural trainings to create a welcoming work environment for newcomers and/or refugees Support for Youths: Provides awareness training to employees to create a welcoming work environment for youths Support for Veterans: Provides awareness training to employees to create a welcoming work environment for Veterans Support for Indigenous people: Provides cultural competency training and/or awareness training to all employees to create a welcoming work environment for Indigenous workers Support for Mature Workers: Provides staff with awareness training to create a welcoming work environment for mature workers Support for Visible Minorities: Provides diversity and cross-cultural training to create a welcoming work environment for members of visible minorities. Who can apply to this job? Only apply to this job if: You are a Canadian citizen, a permanent or a temporary resident of Canada. You have a valid Canadian work permit. If you are not authorized to work in Canada, do not apply. The employer will not respond to your application. How to apply: By email