Copy Writter (PL574)

  • Full Time
  • Toronto

Paralucent



We are seeking a visionary and experienced Copy writter with a strong background craft compelling, clear, and persuasive copy that resonates with our target audience. The ideal candidate will possess a unique blend of artistic flair, strategic thinking, and technical understanding, collaborating with designers, PR professionals, and other team members, you’ll play a crucial role in shaping our brand voice and messaging.

This is a remote position – candidates located in Toronto, Canada GTA (available for client meetings)



Responsibilities:


  1. Writing and Creativity:
    • Create clear, attractive copy for various mediums, including ads, blog posts, newsletters, and social media.
    • Develop a distinct voice that aligns with our brand identity.
    • Interpret copywriting briefs to understand project requirements.

  2. Collaboration:
    • Work closely with designers, PR specialists, and other professionals.
    • Collaborate on both large-scale (e.g., email campaigns) and small-scale (e.g., landing pages) marketing projects.

  3. Research and Interviews:
    • Conduct thorough research to gather insights.
    • Interview subject matter experts to extract relevant information.

  4. Editing and Proofreading:
    • Ensure accuracy, clarity, and consistency in all copy.
    • Edit and proofread content as needed.

  5. SEO Optimization:
    • Apply SEO principles to maximize the reach of our copy.
    • Optimize content for search engines.

  6. Content Strategy:
    • Understand online content strategy and creation.
    • Craft copy that aligns with our overall marketing goals.

  7. Image Sourcing:
    • Source relevant images and other visual content to complement the copy.


Source